Office: Communications Bldg, Room #149
Dr. Ni is a communication scholar specializing in public relations. Her major areas of research include stakeholder engagement, intercultural and global public relations with a focus on immigrants and minority groups, strategic relationship management, and identification of publics.
She has been awarded multiple internal and external research grants including those from Urban Communication Foundation, Arthur Page Center for Integrity in Public Communication, and Public Relations Society of America Research Foundation. Her currently funded projects examine communication and acculturation of immigrants, community engagement and health issues related to minority communities as well as community engagement and emergency communication.
She is the lead author of two forthcoming books by Routledge on intercultural public relations that examine the theoretical and practical aspects of communication, public relations, and community engagement, with a focus on intercultural issues both within and across borders. She has published in major journals in communication and public relations including Journal of Public Relations Research, Public Relations Review, Journalism and Mass Communication Quarterly, Journal of Communication Management, Journal of Public Affairs, and International Journal of Strategic Communication.
She currently serves on the editorial board of Journal of Public Relations Research, Western Journal of Communication, and Communication Booknotes Quarterly, as well as the Research Advisory Committee of International Association of Business Communicators (IABC) Research Foundation. She is also the Lead for Communication for Borders, Trade, and Immigration Institute, a DHS Center of Excellence. Close
- Ph.D., the University of Maryland, College Park
- M.A., Nanjing University, China
- B.A., Nanjing University, China
- Certificate, Wharton School Executive Development Program, University of Pennsylvania
- COMM 3368: Principles of Public Relations
- COMM 4377: Understanding Publics
- COMM 6370: Public Relations Management
- COMM 6371: Public Relations Theory
- COMM 7397: Understanding Publics
- COMM 7397: Intercultural and Global Public Relations
- Ni, L., Wang, Q., De la Flor, M. & Penaflor, R. (2015). Ethical community stakeholder engagement in the global environment: Strategies and Assessment. Public Relations Journal, 9(1), http://www.prsa.org/Intelligence/PRJournal/Vol9/No1/
- Ni, L., Wang, Q., & De la Flor, M. (2015). Intercultural communication competence and preferred public relations practices. Journal of Communication Management, 19, 167-183. DOI: http://dx.doi.org/10.1108/JCOM-07-2012-0061
- Wang, Q., Ni, L., & De la Flor, M. (2014). An intercultural competence model of strategic public relations management in the Peru mining industry context. Journal of Public Relations Research, 26, 1-22. DOI: 10.1080/1062726X.2013.795864
- Kim, J-N., & Ni, L. (2013). Two types of public relations problems and integrating formative and evaluative research: A review of research programs within the behavioral, strategic management paradigm. Journal of Public Relations Research, 25, 1-29. DOI: 10.1080/1062726X.2012.723276
- Ni, L. (2012). Exploring the role of strategic relationship management in the formation of publics. International Journal of Strategic Communication, 6, 7-16. Doi: 10.1080/1553118X.2011.634867
- Ni, L. & Wang, Q. (2011). Anxiety and uncertainty management in an intercultural Setting: The impact on organization-public relationships. Journal of Public Relations Research, 23, 269-301. Doi: 10.1080/1062726X.2011.582205
- Ni, L. (2009). Strategic role of relationship building: Perceived links between employee-organization relationships and globalization strategies. Journal of Public Relations Research, 21, 100-120.
- Ni, L., & Kim, J-N. (2009). Classifying publics: Communication behaviors and problem-solving characteristics in controversial issues. International Journal of Strategic Communication, 3, 217-241.
- Kim, J-N., Ni. L., & Sha, B-L (2008). Breaking down the stakeholder environment: Explicating approaches to the segmentation of publics for public relations research. Journalism and Mass Communication Quarterly, 85, 751-768.
- Ni, L. (2007). Refined understanding of perspectives on employee-organization relationships: Themes and variations. Journal of Communication Management, 11, 53-70.
- Ni, L. (2006). Relationships as organizational resources: Examining public relations impact through its connection with organizational strategies. Public Relations Review, 32, 276-281.
- Ni, L. (2016). A Model of Communication Effectiveness for Ethnic Community Organizations: Impact on Health of Hispanic Communities. The Center for Mexican American Studies ($3500).
- Ni, L. (2016). A Model of Communication Effectiveness for Ethnic Community Organizations: Impact on the Health of Minority Communities. UH Small Grants program ($3000).
- Ni, L., (2016). Exploring an Information Sharing Platform for Emergency Communication: The Role of Stakeholder Engagement in Social infrastructure Management. Research Progress Grant, UH CLASS ($3000). Collaboration with computer science faculty.
- Ni, L. (PI), Wang, Q., de la Flor, M., & Penaflor, R. (2015). Ethical Community Stakeholder Engagement in the Global Environment: Impact on Relationship Management and Conflict Resolution. Page Legacy Scholar Travel Grant, Arthur W. Page Center for Integrity in Public Communication ($1,200).
- Ni, L. (PI), Xiao, Z., & Lu, Q. (2014). Urban Communication Foundation White Paper Grant ($10,000). A Model of Communication Effectiveness for Ethnic Community Organizations: Impact on the Health of Asian American Urban Residents.
- Ni, L. (PI), Wang, Q., de la Flor, M., & Penaflor, R. (2013). Page Legacy Scholar Grant, Arthur W. Page Center for Integrity in Public Communication ($3,000). Ethical Community Stakeholder Engagement in the Global Environment: Impact on Relationship Management and Conflict Resolution.
- Ni, L. (2012). Immigration Experiences and Mental Health: The Role of Intercultural Communication Competencies and Organization-Public Relationships. Grant-in-Aid, College of Liberal Arts and Social Sciences, University of Houston ($6,000).
- Ni, L. (2011). Formative Research on Public Segmentation and Relationships Management: Effects on Community Outreach. Asian American Studies Center Research Grant, University of Houston ($4,500).
- Ni, L. (2010). Relationship Management as an Integral Part of Strategic Management: Making Strategic Contributions and Being Managed Strategically. Small Grants Program, University of Houston ($3,000).
- Lee, J., Heath, R. L., Ni, L., & Waymer, D. (2007). Professional challenges: Communicating with diverse publics during risk and crisis. Small Grants Program, University of Houston ($3,000).
- Ni, L. (2007). Anxiety and Uncertainty Management in an Intercultural Setting: The impact on University-Student Relations. New Faculty Research Program, University of Houston ($6,000).
- Lee, J., Heath, R. L., Ni, L., & Waymer, D. (2006). Professional challenges: Communicating with diverse publics during risk and crisis. Proposal awarded funding from Public Relations Society of America (PRSA) Research Foundation ($10,000).
- Ni, L. (2005). Exploring the value of public relations in strategy implementation – Employee relations in the globalization process. Susanne Roschwalb Award for International Research and Study ($500). Association for Education in Journalism and Mass Communication
- Ni, L., Wang, Q., & Gogate, A. (May, 2015). A communication-based model of acculturation experiences and mental health of immigrants: Stories from Indian immigrants. Top Paper Award, Intercultural Division, International Communication Association.
- Urban Communication Foundation Fellow. Urban Communication Foundation.
- 2013 Top Downloaded Article Award from Journal of Public Relations Research. The article’s title is “Two Types of Public Relations Problems and Integrating Formative Evaluative Research: A Review of Research Programs within the Behavioral, Strategic Management Paradigm,” co-authored with Jeong-Nam Kim.
- Page and Johnson Legacy Scholar for the 2013-2014 academic year. Arthur W. Page Center for Integrity in Public Communication.
- Wang, Q., Cai, D. A., Fink, E. L., Wang, W., & Ni, L. (2011, Nov). Moderating effect of culture on the model of conflict avoidance strategies: A U.S.-China comparison. Top Paper Award, National Communication Association 97th Annual Convention, New Orleans.
- Czarnecka, A. & Ni, L. (2011, March). Exploring the effects of organization-public relationship and communication coorientation on organizational reputation in a higher education setting. Paper presented at the 14th Annual International Public Relations Research Conference, Miami, FL. This paper won the Institute for Public Relations Top Three Paper Award ($1,000).
- Ni, L., Kim, J-N., & Lee, E-J. (2008, November). Classifying publics: Communication behaviors and problem-solving characteristics in controversial issues. Top Paper Award, National Communication Association Annual Convention, San Diego, CA.
- Ni, L. (2016). Blog post on Institute for Public Relations, Organizational Communication Research Center: http://www.instituteforpr.org/employee-relations-globalization-context-perceptions-immigrant-professionals/
- Ni, L., & Wang, Q. (2015). Blog post on Arthur Page Center for Integrity in Public Communication: http://comm.psu.edu/page-center/article/ethical-community-stakeholder-engagement-in-the-global-environment-strategi