The Digital Media program, under the Department of Information and Logistics Technology, offers you the knowledge and experience to put the full arsenal of digital media in your hands. Whether your goal is to work in a Hollywood studio, be a program manager in the local medical industry, be a project manager for the international Oil & Gas industry – or even build your own new enterprise – modern business thrives on its ability to communicate with their customers and tell their stories with the technology you will learn in the Digital Media program at the University of Houston.
When it comes to communicating your message, the mantra of the Digital Media program echoes through our hallways, “The right message to the right person at the right time with the right medium.” There are a variety of ways to reach your audience, but for your message to have an impact, you need to have a strategic plan for your communications. The Digital Media program not only teaches the tools that you need to create your communication but also will help you build an understanding of strategic thinking and end-to-end campaign planning.
The Digital Media program will provide you with a foundation and understanding of all of the aspects of digital media so that you can understand how to make them work to your advantage. While each student is asked to choose an area of emphasis to direct their learning, you will gain hands-on experience in a variety of skills and technologies so that when you move on to a career in the industry, you will have a working knowledge of how each medium can enhance the impact of the others.
Students enrolling in the 2021 semester for Digital Media will be required to have a laptop computer, an Adobe subscription, and a DSLR/Mirrorless camera.
- Leadership, creativity, print, Computer Graphics, web design and eMedia, eCommerce, photography, motion media. These are the areas that are explored in the Digital Media Program, offered by the College of Technology at the University of Houston.
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The College of Technology's Academic Services Center helps prospective students become future Cougars! Make an appointment with one of our Academic Services Center advisors to speak in more detail about any questions or issues that you face. If you are a transfer student, be sure to see an advisor.