Krishnamurthy, Parthasarathy, Sam K. Hui, Narayanan Shivkumar, Chandrasekhar Gowda, and R. Pushpalatha. "Assessing the Impact of Peer Educator Outreach on the Likelihood and Acceleration of Clinic Utilization among Sex Workers." PloS One, 11, no. 7 (2016): e0159656.
Ranganathan Govindaraj, Courtney Williams and Gulshan
Doulatram, "Impact of Urine Drug Screening on No Shows and Dropouts
among Pain Patients: A Propensity-matched Cohort Study", Pain
Physician, 19 (2016): 89-100.
Krishnamurthy, P., Khare, A., Klenck, S. C., & P. J. Norton (2015). Survival modeling of discontinuation from psychotherapy: A consumer decision-making perspective. Journal of Clinical Psychology, 71, 199-207.
Meyer, Ashley N. D., Partha Krishnamurthy, Moushumi Sur, Velma L. Payne, Derek W. Meeks, Radha Rao, and Hardeep Sing (2014), “Is Calibration of Diagnostic Accuracy and Confidence Better for Physicians Working in Academic Settings,” Poster Session, Diagnostic Error in Medicine 7th International Conference, Atlanta, GA.
Krishnamurthy, Parthasarathy, and Sonja Prokopec. (2010) "Resisting that triplechocolate cake: Mental budgets and selfcontrol." Journal of Consumer Research 37.1 : 68-79.
Gelb, Betsy D., and Parthasarathy Krishnamurthy (2008), “Protect Your Product’s ‘Look and Feel’ from Imitators,” in Harvard Business Review (October), 36.
Syam, Niladri, Parthasarathy Krishnamurthy, and James Hess (2008), “That’s What I Thought I Wanted? Models of Miswanting and Regret of Custom Products,” Marketing Science, Vol. 27 (3), 379-397.
Sarah T. Hawley, Robert J Volk, Partha Krishnamurthy, Maria Jibaja-Weiss, Sally W. Vernon, Suzanne Kneuper, “Preferences for Colorectal Cancer Screening Among Racially/Ethnically Diverse Primary Care Patients.” Medical Care. 46(9) Supplement 1:S10-S16, September 2008.
Nagpal, Anish and Parthasarathy Krishnamurthy (2008), “Attribute Conflict in Consumer Decision Making: The Role of Task Compatibility,” Journal of Consumer Research, February 2008, Vol. 34, No. 5: pp. 696-705.
Magdalena Cismaru, Anish Nagpal and Parthasarathy Krishnamurthy (2008), “The Role of Cost and Response-Efficacy in Persuasiveness of Health Recommendations,” Journal of Health Psychology.